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Thursday, 27 January 2011

BBC Radio 5 Live

BBC Radio 5 Live invited me to talk on Victoria Derbyshire’s show last Tuesday. The subject was about the UK economy going into a double dip recession and wanted to know if this has affected Masala Massi's sales?

Well thankfully it has not. Apart from not having enough stock to keep up with sales, we have been thriving. I believe this is because of the uncertain economic climate we live in; people tend to think twice about spending money on a meal out. So why not stay in and recreate that same meal at a fifth of the cost.

The curry sauces we do are truly traditional and authentic, just as you would find in any Indian home. So, in most circumstances you will be having a better meal then you would in your local Indian restaurant.

My intention from the start has been to try and encourage the wider indigenous people to try real Indian food and to get them away from what they have been accustomed to!